'Made in Jiangsu' unlocks a new way to keep warm

After the beginning of winter, frequent cold waves in the northern hemisphere have ignited a global consumption boom for the "winter economy". Jiangsu has tailored new ways for consumers to keep warm in winter with diversified and innovative solutions.

On November 24th, in the dust-free production workshop of Jiangsu Meilan Medical Equipment Co., Ltd., workers were busy labeling and packing a batch of mugwort shawl warm stickers into boxes. "We upgraded the traditional small warm baby to a cape shape, and added wormwood essence to directly hit the pain points of shoulder and neck discomfort." Song Xiaomei, the sales manager, introduced. This product with patented design has currently partnered with four international health brands, with orders from Saudi purchasers exceeding 150000 pieces. From January to October, the enterprise exported warm pack products worth 3.54 million yuan, a year-on-year increase of 235%.

When close fitting warm objects build a solid foundation for warmth and defense, Chinese made ice and snow equipment is turning the cold winter into a sports carnival season. In the production workshop of Kunshan Guanhui Sports Goods Co., Ltd., workers are intensively packing a batch of skis and sleds worth 302000 yuan. Our products focus on environmental protection and safety, and the production includes 5 major processes and 48 small steps, with 80% being handmade, "said Gu Kai, the person in charge of the enterprise. In response to the export demand for seasonal products, Kunshan Customs under Nanjing Customs provides professional guidance on key aspects such as manufacturing, labeling, testing, and safety, and develops targeted assistance plans. From January to October this year, the total import and export volume of the company reached over 36 million yuan, a year-on-year increase of 11%.

Nanjing Customs will continue to support small and medium-sized enterprises in seizing the new opportunities of the "winter economy", continuously monitor the export dynamics of related products, and make more high-quality "Made in Jiangsu" warm up the world. (Zhao Xiaona, Yin Shan/text)