The scorching summer brings fire to the "cool economy" and Ningbo export enterprises welcome business opportunities
Recently, temperatures in some countries and regions in the northern hemisphere have been steadily rising. The concentrated release of consumer demand for overseas summer vacation and leisure has brought business opportunities for Ningbo's foreign trade enterprises in the form of a "cool economy".
According to statistics from Ningbo Customs, in the first four months of this year, Ningbo Port exported cooling products such as mats, fans, and air conditioners worth 5.68 billion yuan, mainly sold to multiple countries and regions in the United States and Europe.
Ningbo Kaicheng Crafts Co., Ltd. is a senior foreign trade enterprise in Ningbo that deeply cultivates the export of cooling products. Its main products include natural summer home appliances such as reed mats, tatami mats, and grass cushions. In recent years, the company has actively explored multiple emerging markets such as Europe, America, and Southeast Asia, achieving diversified and balanced development of export markets.
Currently, the demand for natural, healthy, and environmentally friendly cooling products in the global market continues to rise, and the cooling economy has a long-term and stable development foundation, "said Zhang Xuefen, the production manager of the company. In the future, the company will focus on product functionalization, lightweighting, and green iteration upgrades, and make every effort to enhance brand competitiveness. With the full start of the overseas summer consumption peak season, the company has sufficient order reserves in the third quarter, and the overseas market expansion momentum is strong.
In addition to traditional home cooling products, pet specific cooling and heat dissipation products have quietly become popular in overseas markets due to their convenient and practical characteristics.
The pet ice cushion products of Ningbo Jinhao Import and Export Co., Ltd., adopting gel physical heat absorption technology, are healthy, safe, friendly to pets, easy to clean and easy to store, and quickly become popular overseas pet summer relief products.
In the first four months, our company's export value of pet cooling products exceeded 10 million yuan, a year-on-year increase of over 70%, "said He Leinu, the manager of the company's documentation department." In the future, we will launch more high-quality, intelligent, and scenario based products to meet customers' multidimensional needs and win more long-term development in fierce competition
In order to assist enterprises in steadily advancing their foreign trade, Ningbo Customs, based on its responsibilities and mission, takes the initiative to take the lead and implement precise policies, and fully safeguards the smooth export of cool products in its jurisdiction overseas.