'New Three' Selling Global Traffic Passwords

Article source: Anhui Daily

Not long ago, Hefei Customs announced the foreign trade situation of Anhui in the first 10 months of this year: the total import and export value of goods trade was 812.32 billion yuan, a year-on-year increase of 15.2%.

Against the backdrop of a global economic downturn and an increasingly complex external environment, Anhui's foreign trade continues to maintain double-digit growth, demonstrating strong resilience. Among them, the export value of electric vehicles, lithium-ion batteries, and photovoltaic products ranks sixth in the country, becoming the source of resilience in foreign trade.

Why can Anhui's "New Three Types" be defeated? Due to their early layout and long cultivation time, many leading enterprises have grown step by step from specialized, refined, and innovative enterprises, possessing a certain "moat" advantage. This is fundamentally different from the "chasing price and killing price" layout of some projects in recent years. Sunshine Power is a clear example. When the photovoltaic industry as a whole was in a loss, it became the "profit king" of the industry due to its unique advantages in the photovoltaic and energy storage sub sectors, and its market value once exceeded 400 billion yuan.

The "15th Five Year Plan" proposal approved at the Fourth Plenary Session of the 20th Central Committee of the Communist Party of China proposes to "focus on building emerging pillar industries" and "accelerate the scale development of emerging industries".

Anhui's "New Three Types" products are marketed globally, and one of their major "traffic codes" lies in the path of building emerging pillar industries and accelerating the large-scale development of emerging industries.

Dual logic

Faced with external shocks, Anhui's foreign trade has demonstrated strong resilience. In the first 10 months of this year, Anhui Province's goods trade exports amounted to 545.37 billion yuan, a year-on-year increase of 15.4%; Imports amounted to 266.95 billion yuan, a year-on-year increase of 14.7%. In terms of ranking, the import and export, export, and import growth rates rank 5th, 7th, and 2nd respectively in the country; The total import and export value ranks 9th in the country and 1st in the central region.

What are the growth points for Anhui's foreign trade to rise against the trend, especially in terms of export pressure? From the perspective of export categories, mechanical and electrical products, which account for the majority of Anhui's total export value, are clearly the main force driving export growth.

Data shows that in the first 10 months of this year, Anhui Province exported mechanical and electrical products worth 393.7 billion yuan, a year-on-year increase of 18%, accounting for 72.2% of the province's total export value. Among them, 938000 vehicles (including chassis) were exported, ranking first in the country in terms of export volume, with a year-on-year increase of 20.4%; Value of 99.88 billion yuan, a year-on-year increase of 27.5%; The export of laptops and household appliances amounted to 42.83 billion yuan and 30.22 billion yuan, respectively, with year-on-year growth of 19.6% and 5.1%.

Since the beginning of this year, the export performance of Anhui's "new three types" products has been particularly impressive. In the first 10 months, the total export of "new three samples" products was 73.59 billion yuan, a year-on-year increase of 75.6%, accounting for 13.5% of the province's total export value.

The breakthrough of the "new three types" in going global not only meets the development needs of enterprises relying on their accumulated core competitive advantages to "conquer the world" in the global market, but also the desire of overseas green transformation to join hands with "problem solvers". This is a major trend of dual logic resonance between supply and demand.

The 2025 Australian International Energy Exhibition will be held in Melbourne from October 29th to 30th. Guoxuan High tech showcased the company's latest achievements in energy storage systems, battery cell technology, BESS overall solutions, and mobile energy equipment.

We signed a large order for a 1.5GWh project with a strategic client in Australia on site, and announced the full launch of a photovoltaic+1.2GWh energy storage project with a total scale of over 300MW. ”The relevant person in charge of Guoxuan High Tech stated that they will continue to deepen their cultivation in the Australian and Asia Pacific markets, and continuously promote technological innovation and industrial synergy in fields such as energy storage, photovoltaics, and mobile energy. With leading research and development capabilities, a comprehensive supply chain system, and a continuously expanding global network, we will take practical actions to help the local community move towards a zero carbon future.

Core Barrier

Although international trade is a major topic, every order reflects the simplest business principle - 'The fragrance of flowers comes from bees and butterflies, and good goods fill the counter with customers'.

For Anhui enterprises that are daring and innovative, opportunities and challenges coexist.

Up to now, there are two sets of data worth paying attention to. One is that currently, the number of enterprises with import and export performance in Anhui Province has reached 13000, an increase of nearly 4000 compared to the end of the 13th Five Year Plan.

Another group is: Since the 14th Five Year Plan, the number of provincial-level specialized, refined, special and new enterprises in Anhui has increased from 2818 to 7221, including 690 national level specialized, refined, special and new "little giant" enterprises. This indicates that not only are more and more Anhui enterprises doing business with the world, but also in the process, Anhui enterprises doing business with the world are constantly transforming and upgrading.

In recent years, Anhui has adhered to the cultivation of high-quality manufacturing enterprises in a hierarchical manner, focusing on building a high-quality enterprise echelon with "high-tech enterprises - specialized, refined, and new enterprises (including specialized, refined, and new" little giant "enterprises) - gazelle and unicorn enterprises - manufacturing industry single champions and industrial chain main enterprises" as the backbone, in order to better enhance the international competitiveness of the industrial chain and supply chain.

Innovation has become the core competitiveness of enterprises going global. Not long ago, Anhui Puyuan Separation Machinery Manufacturing Co., Ltd. won an important international order for its decanter centrifuge product in a joint bidding with top German companies. Our product has broken through the two key technological bottlenecks of the highest speed and largest model in the industry. The company has always adhered to independent research and development and continuously improved the international competitiveness of its products, "said Shen Yunjing, the general manager of the company.

The strong wind knows the strong grass. Nowadays, more and more Anhui enterprises are building "core barriers" in technological innovation, localized operation, and global management capabilities, thus occupying a more advantageous position on the global stage.

At the Global Innovation Conference held in late October this year, Chery proposed the strategic concept of "In Anywhere, For Anywhere, Be Anywhere" (where, for where, become a part of the local community). This concept is not an empty slogan, but runs through the entire process of its technology research and development, channel construction, and talent system building.

In the view of Yin Tongyue, the "helmsman" of Chery, Chery's globalization should not only pursue scale and speed, but also establish a new image of Chinese automobiles as "safe, reliable, and high-end". Chery should not only pursue sales at this stage, but also strive to become a global quality benchmark, management benchmark, and first-class brand.

Resist wind and waves

New driving forces such as innovation, intelligence, and greenness continue to emerge, continuously promoting the improvement and efficiency of foreign trade. At the same time, the joint construction of the "the Belt and Road" national market has become one of the "ballast stones" of Anhui's foreign trade with stable quality and quantity.

Recently, dozens of loading forklifts shuttle back and forth in the warehouse of Guangde Dongwei Technology Co., Ltd. in Xuancheng City, and a batch of vertical continuous electroplating equipment worth more than 37 million yuan is ready to be shipped to Thailand. This year, the company's exports to Thailand have exceeded 150 million yuan, doubling compared to the same period last year.

"Influenced by the international trade situation, the traditional market is under heavy pressure. This year, we took the initiative to build a" the Belt and Road "country." Nie Xiaojian, general manager of Guangde Dongwei Technology, said, "From product compliance guidance, to ensuring rapid customs clearance, to assisting in the payment of policy dividends, the customs has done enough service for us in every link in the process of new market development. At present, the company is planning to expand its production line, and it is expected that the annual export to Thailand will exceed 250 million yuan."

In the face of the complex and changing international economic and trade situation, more and more Anhui enterprises are re examining the overseas market layout, and co building the "the Belt and Road" countries has become the key direction for enterprises to achieve strategic transformation and diversify market risks. According to the data, in the first 10 months of this year, Anhui's total import and export to countries jointly building the "the Belt and Road" totaled 439.51 billion yuan, up 16% year on year, accounting for 54.1% of the province's total foreign trade value.

The "friend circle" of Anhui's foreign trade continues to expand. In the first 10 months, ASEAN has risen to become the largest trading partner of Anhui Province, with a total trade value of 113.17 billion yuan, a year-on-year increase of 40.3%, accounting for 13.9% of the province's total foreign trade value. The person in charge of Hefei Customs introduced that the European Union is the second largest trading partner of Anhui Province, with a total trade value of 111.47 billion yuan, a year-on-year increase of 17.9%, accounting for 13.7%. The United States is the third largest trading partner, with a total trade value of 69.58 billion yuan, a year-on-year decrease of 12.5%, accounting for 8.6%.

The strategy of "multi-point flowering" greatly enhances the enterprise's own risk resistance ability and the overall resilience of Anhui's foreign trade. The vitality of export entities is another pillar supporting the steady progress of foreign trade.

In Anhui, private enterprises continue to play the role of the "main force", with flexible mechanisms and keen market sense, able to adapt to changes in the international market more quickly. In the first 10 months of this year, the import and export of various business entities in Anhui Province maintained double-digit growth. As the main force of foreign trade, private enterprises imported and exported 415.35 billion yuan in the first 10 months, a year-on-year increase of 16.5%, accounting for 51.1% of the province's total foreign trade value.

Currently, the global economic landscape is still undergoing profound adjustments, with both challenges and opportunities coexisting. For Anhui's foreign trade, perhaps the most important thing is not to predict when the storm will subside, but to continuously cultivate the ability to withstand the storm.