Domestic 'Three Bounces' Accelerate Going Global
On July 27th, entering the foreign trade product production workshop of Shandong Bus New Energy Co., Ltd. located in Linyi, Shandong, technicians were conducting component inspections on a batch of electric tricycles. After the customer's acceptance is completed, this batch of electric tricycles will be packed and sent overseas.
The customer who ordered this batch of goods has already placed their 8th order this year, with a cumulative purchase volume of 500 units. A small car can be sold for up to 60000 yuan overseas, "said Yan Fuqiang, a quality inspector of the company.
Electric tricycles, commonly known as "three bounces", have become hot selling "darlings" in overseas markets in recent years. Different countries and regions have different requirements for imported electric tricycle products. Therefore, domestic enterprises have quickly adjusted their production technology, enriched product categories, and seized international market opportunities.
"At the initial stage of cooperation with foreign countries, the products will be rejected by customers due to minor problems such as different paint chroma and poor cleaning of injection molded parts." Wang Zhihua, the deputy general manager of the company, said that in order to improve product quality, the enterprise has invested tens of millions of yuan every year for research and development iterations and production line upgrading. Now it has more than 50 operating robots, which can carry out full production and processing of the whole vehicle, so that all exposed parts are free of welds.
The volume of overseas orders continues to rise, and new challenges arise. The three wheeled caravan has a relatively large overall volume, limited loading capacity per container, coupled with fluctuations in international shipping prices, high logistics costs, and difficulty in expanding export scale. Therefore, companies have to dismantle the entire vehicle into individual parts and assemble them overseas. But the complex entry rules for motor vehicle spare parts in various countries have become a challenge.
After learning about the relevant situation, Linyi Customs, a subsidiary of Qingdao Customs, guided enterprises to carry out technological upgrades and compliance preparations in advance, and continued to increase the implementation of preferential policies for enterprises in customs declaration, tax reduction and exemption, inspection and supervision, so as to enable electric tricycles to pass customs quickly and export smoothly.
The advantages of exporting loose parts quickly became apparent, and the enterprise took advantage of the opportunity to embark on a new path of upgrading foreign trade, building a complete electric vehicle production line overseas, and completing stamping, welding, painting, and assembly processes. This strategy not only helps overseas customers lower their procurement costs, but also enables enterprises to firmly grasp the dominant market competition. Nowadays, the company's products have been exported to 27 countries and regions around the world.
Enterprise innovation and upgrading, customs clearance escort, electric tricycle enterprises have gradually secured overseas market orders. In the first half of this year, the export value of electric two wheelers and three wheelers in Linyi City was 190 million yuan, a year-on-year increase of 142.6%. (Xu Rui, Lu Weiwei/text)