Exporting chocolate opens up a new blue ocean of 'self indulgent consumption'

On the occasion of International Women's Day, the demand for "self indulgent consumption" among women worldwide is released. We have keenly captured the core demands of the female consumer group and continue to make efforts in product innovation, "said Yi Xiuzhuo, the head of the foreign trade department of Qingdao Shanming Food Co., Ltd." In response to 'pleasing oneself' consumption, we focus on 'light burden, high appearance', and have launched a low sugar and low calorie series of chocolates based on pure fat, accurately reaching the young female consumer group

In order to help chocolate open up the international market, Qingdao Customs focuses on key links such as raw material procurement, production and processing, packaging and labeling, urging enterprises to improve their self inspection and self-control system and full traceability system, realizing the full process of raw material entry, production process, finished product outbound, and export customs clearance that can be checked and controlled, so that every batch of exported chocolate products can withstand international market inspection.

In response to the characteristics of concentrated orders and high timeliness requirements before the International Women's Day on March 8th, we have implemented 'one enterprise, one policy' precise services, "said Yuan Tao, Deputy Director of Qingdao Dagang Customs." On the one hand, we have implemented convenient measures such as appointment inspection, priority inspection, and 'cloud issuance' for relevant export enterprises to ensure the rapid clearance of hot selling products during the holiday. On the other hand, we have established a 'dynamic tracking mechanism' to timely push new labeling regulations, ingredient limits, and other information from major markets, guiding enterprises to optimize formulas, improve quality systems, and enhance international competitiveness

According to statistics, since 2026, Qingdao Customs has inspected and supervised the export of over 900 tons of chocolate products, a year-on-year increase of 18%. (Wang Xiaolong, Chen Xiao/Wen)