The "old three styles" of the past have now become "new explosive products" - Bengbu's traditional home appliances have gained overseas "fans" with their strength

Recently, in the production workshop of Anhui Huacai Electric Appliance Co., Ltd. (hereinafter referred to as "Huacai Electric Appliance") located in the Bengbu area of China (Anhui) Pilot Free Trade Zone, the production line is running at high speed, and workers are proficiently performing assembly, testing, and packaging operations. Batch after batch of brand new household appliances such as refrigerators and ice makers have been taken offline and will soon be shipped to overseas markets such as Indonesia.

Our products are very popular in the international market due to their reliable quality and good cost-effectiveness. The company's export volume has increased by 8.7 times year-on-year in 2025, "said Wang Shijie, the financial manager of the company. As a key enterprise in the Bengbu area of the Anhui Free Trade Zone, Huacai Electric actively expands into the Southeast Asian market, and the certificate of origin issued by the customs has become the" golden key "to its market development, effectively helping the enterprise enjoy tariff preferences in the export destination country and significantly reducing trade costs.

Anhui Liangjian Technology Co., Ltd. has also achieved remarkable results in overseas markets. The company focuses on the research and development, production, sales, and technical services of LCD televisions and their core components. The products have successfully entered the markets of Germany, Uzbekistan, and other countries. Since we started our overseas business in 2023, we have continued to deepen our cultivation. By 2025, our export value will exceed 5 million yuan, and our quality has been recognized by foreign customers, "said Yang Jianhua, the person in charge of the company.

Enterprises cannot set sail without an efficient and smooth customs clearance environment. In order to support the home appliance industry in the jurisdiction to seize opportunities and expand international markets, Bengbu Customs, a subsidiary of Hefei Customs, actively provides advanced services and relies on the "Customs Director Contact Enterprise" mechanism to build a consulting platform covering the entire chain of policies, customs clearance, and certification, accurately responding to personalized demands of enterprises in processing trade, classification and valuation, rules of origin, and other aspects. In view of the joint construction of the "the Belt and Road" national market, the Customs appointed specialists to interpret the facilitation measures such as mutual recognition of "certified operators" (AEOs), so as to help enterprises improve their international competitiveness. Statistics show that by 2025, home appliance companies in Bengbu will apply for a total of 70 certificates of origin, with a visa amount of approximately 76 million yuan, and are expected to enjoy a tariff reduction of 3.9 million yuan in the importing country.

In 2025, the total export value of household appliances in Bengbu City will reach 100 million yuan, a year-on-year increase of 36.9%. High quality home appliances made in Bengbu are winning the favor of more and more overseas consumers.

Next, we will continue to focus on ensuring the safety and smoothness of the industrial and supply chains, deepen customs clearance reforms such as' advance declaration 'and' two-step declaration ', continuously optimize the business environment at ports, and improve the level of cross-border trade facilitation. "The relevant person in charge of Bengbu Customs stated," Customs will fully support home appliance enterprises in consolidating traditional markets, exploring emerging markets, and enabling more local high-quality manufacturing to go global