A Fujian perch "roams the seas
Recently, in the sea bass deep processing workshop of Fujian Minwei Industrial Co., Ltd., the automated production line is running at high speed, with seasoning, baking, and packaging completed in one go. Boxes of grilled sea bass are being packed and loaded into containers, ready to be sold to Southeast Asia. According to statistics from Ningde Customs, from January to July 2026, Ningde City exported sea bass and its products worth 43.428 million yuan, a year-on-year increase of 14.6%.
As a benchmark city for innovation in China's aquatic seed industry and transformation and upgrading of marine fisheries, Ningde City in Fujian Province has established a complete aquatic industry chain integrating "breeding, research, production, operation, and sales". Among them, Fuding, as the core carrier area of this industry chain, is the largest artificial breeding, breeding, and processing base for Tongjiang sea bass in China. "Tongjiang sea bass" has been recognized as one of the first batch of geographical indication products between China and Europe. Ningde Aquatic Products Enterprise is continuously promoting sea bass products to the international market.
In recent years, with the continuous increase in demand for high-quality fresh and pre made aquatic products from overseas consumers, the market space for Ningde sea bass exports has been constantly expanding. Fujian Minwei Industrial Co., Ltd. is deeply engaged in the cultivation, breeding, and deep processing of marine economic fish such as sea bass and yellow croaker. It has developed and launched a series of products including roasted sea bass with green and white pepper, fish floss, and fish jerky, which are popular in 11 countries and regions including Australia, Singapore, and Malaysia; Fujian Fangyu Trading Co., Ltd. relies on the advantages of ecological breeding control and specialized live water storage and transportation to continuously and stably export live bass to the Korean market.
Behind the popularity of "Min perch" overseas, there cannot be separated from the word "fresh" - fresh and delicious, but this also means that time is tight and standards are strict, and it is not easy to deliver it to dining tables outside Shanghai on time and with quality. Deep processed sea bass products are generally facing challenges such as increasingly strict export access standards and continuously upgrading quality control requirements; The export of live bass emphasizes timeliness, and every hour of delay during transportation may affect survival rates and order delivery quality. In order to protect the freshness and support Fujian's characteristic products to go global, Ningde Customs has implemented precise policies and multidimensional empowerment for the differentiated needs of the two different tracks of "deep processing" and "live freshness and urgency" of sea bass products.
Ningde Customs regularly conducts risk assessments on the raw material acceptance, processing, and finished product delivery of exported products, guiding us to establish a full chain traceability system from the breeding source to the finished product delivery. It timely informs us of the latest laws and regulations of the exporting country, helps us improve management in advance, and prepares us better, which gives us more confidence in expanding overseas markets, "said Chen Xiaohui, Deputy General Manager of Fujian Minwei Industrial Co., Ltd.
At the dock, Yu Yanchun, the manager of Fujian Fangyu Trading Co., Ltd., watched as dock workers transferred live sea bass from the breeding farm to the live water tank of the fishing boat that was about to be exported. The live sea bass that was about to be exported swam happily as they were transferred to the live water tank of the fishing boat. He said, "The export time requirements for live bass are high, and the customs have established a 'green channel', providing 24-hour appointment clearance services, implementing convenient measures of immediate inspection and release upon qualification, and maximizing the freshness of the products
Ningde Customs also took the initiative to interpret the preferential policies for RCEP origin, guiding professionals to fully understand and make full use of the tariff reduction benefits. The improvement of customs clearance efficiency and the reduction of comprehensive costs have made the delivery of export orders more guaranteed, helping "Min Hai" accelerate its expansion into a broader international market. (Rao Xinfang/Text)