Domestic fans blow the world with Cixi's "fancy" electric fans, forming groups to go global
Since the beginning of summer, the export of electric fans in Cixi City, Zhejiang Province has ushered in the busiest peak season of the year. Unlike previous years, this year's exported "Cixi Intelligent Manufacturing" fan is no longer just a simple blowing tool, but a "cooling artifact" that integrates functions such as humidification, purification, and cold compress, successfully "gaining popularity" in the global market.
Recently, walking into the production workshop of Zhejiang Jiuyou Electric Technology Co., Ltd. (hereinafter referred to as "Jiuyou Electric"), rows of atomizing fans that are about to be sent to Europe are undergoing final quality inspection. This atomizing fan integrates the functions of a fan, humidifier, and air purifier into one. When the fan blows air, it sprays delicate water mist. Combined with the built-in nano negative ion module, it not only cools down, but also effectively settles dust in the air, significantly improving indoor air quality. This year, in response to the increasingly stringent consumer demand for air quality in the European market, Jiuyou Electric has added a high-efficiency particulate air filter (HEPA) to the back of the fan, giving it stronger purification capabilities and further enhancing the added value of the product.
This atomizing fan not only has complete functions, but also has a feature of flexibility, "said Cen Yipin, General Manager of Jiuyou Electric." It can be used as a whole or separated, with the fan blowing separately and the atomizing module used as a humidifier separately. Consumers can freely match it according to different scenarios. "It is precisely this innovative design of" combination "that has made the product popular in the European market.
Unlike Jiuyou Electric Appliances, which focuses on indoor environmental appliances, another enterprise in Cixi, Ningbo Kadiya Electric Appliances Co., Ltd. (hereinafter referred to as "Kadiya Electric Appliances"), has set its sights on the handheld small fan market. Unlike ordinary handheld fans on the market, the company's product features "continuously variable speed", with smooth and stepless wind speed adjustment, allowing users to freely adjust according to their body feel. What's even more eye-catching is that this handheld electric fan also comes with a cold compress function. A cold compress sheet is embedded on the front of the fan head, which instantly cools down when applied to the skin, making it particularly suitable for quick relief of heat in hot climates.
We used to make a lot of cooling fans, but we found that young people now need more flexible and scenario based cooling solutions. Our handheld fan weighs only over 100 grams, which is almost no burden in a bag, and has strong battery life, making it particularly suitable for outdoor, dormitory, office and other places, "said Manager Peng, the market leader of Cartier Electric. With precise market positioning and differentiated functional design, handheld electric fans have become a new export growth point for enterprises, with products selling well in multiple overseas countries. According to statistics, in the first four months of this year, the company's export value of electric fans reached 8.72 million yuan, a year-on-year increase of 17%.
Enterprise innovation runs fast, and the speed of customs clearance also needs to keep up. In response to the high shipment volume and time requirements during the peak export season for electric fan enterprises, Cixi Customs under Ningbo Customs has taken the initiative to provide advanced services, investigate the production schedule and shipment plan of enterprises, open up a dedicated "green channel", shorten the clearance time, and accelerate the clearance of goods. At the same time, relying on the "Citong" technology and trade studio, we provide technical regulations and certification guidance for major export markets for enterprises, helping them actively respond to foreign technical trade measures and facilitating the smooth export of more "Cixi Intelligent Manufacturing" cool home appliances.
According to statistics, the export value of electric fans in Cixi reached 1.06 billion yuan in the first four months of this year, a year-on-year increase of 4.8%.